Suzuki Vitara Pakistan Review, Brand Audit - Fawad Khan - YousufMedia.com

Hey Guys! Episode 01 of #brandaudit – YousufMedia.com
#BrandAudit Episode 01

In this episode we are auditing brand of Suzuki Vitara; and whether their new campaign is going to work or not.

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Brand: Suzuki Vitara

Actor: Fawad Khan

2.3

Product Positioning

0.1/10

Ad Creative

5.0/10

Message Focus

0.1/10

Ease of Understanding

6.0/10

Effectiveness

0.1/10

Pros

• None

Cons

• Suzuki is trying to please everyone and will end up pleasing no-one
• GameChanger? What game is this (overpriced) SUV changing?
• Suzuki should not even enter SUV market segment and should stick to lower priced / affordable car segment.

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